Amplify Software Unveils Seiri, the all-in-one AI Assistant for your media content

Barcelona, Spain – October 17, 2024 — Amplify Software, a leading innovator in media and entertainment AI technologies, proudly announces the launch of its new product, Seiri. Inspired by the 5S methodology, Seiri revolutionizes how media content is organized and managed, setting a new standard for metadata extraction and media file cataloging. With Seiri, media users gain a powerful AI assistant to streamline their operations and improve content management.

Two Powerful Packages for Enhanced Metadata Enrichment

Seiri, meaning “organize” in Japanese, represents the first and critical step in the 5S methodology—a system originally designed to organize and optimize workplaces. By automating the extraction and classification of metadata, Seiri accelerates content organization, saving time and increasing efficiency. The product was met with enthusiastic feedback at IBC 2024, positioning Amplify Software at the forefront of AI-driven media technology. The product is available in two distinct packages:

  • SeiriVoice: Specializing in audio-related tasks, SeiriVoice is an AI assistant designed to handle transcription, translation, and dubbing to simplify the subtitling and closed caption generation in over 90 languages. It supports both file-based media and real-time video and audio feeds, enabling seamless synchronization with original speech, background noise removal, and manual editing capabilities.

“SeiriVoice simplifies the complex processes of transcription, translation, and dubbing, empowering content creators with fast, accurate, and efficient tools,” said Roberto Pascual, Amplify CRO. “This product is essential for media companies looking to scale their global reach with ease.”

  • Seiri: The core product that handles the media content to automatically extract metadata and perform content classification, facial recognition, optical character recognition (OCR), image description, named entity recognition (NER), and more. This package is designed for those seeking advanced media cataloging solutions, allowing users to organize, edit, and customize content with unprecedented precision.

“Seiri transforms the way media professionals interact with their content,” added Oriol Egea, Amplify CTO. “With features like content summaries, keyword extraction, and interactive video navigation, Seiri offers an unparalleled AI assistant experience for media management.”

IBC 2024: A Resounding Success

The showcase of Seiri at IBC 2024 in Amsterdam marked a significant milestone for Amplify. The attendants who were interested in a Seiri’s demo praised the product for its user-friendly interface, powerful AI features, and the ability to deliver tangible results so quickly. “The debut at IBC 2024 exceeded all our expectations,” commented Aaron Lopez, Amplify CEO. “With Seiri and SeiriVoice now available, Amplify Software invites media companies to explore how these solutions can transform their workflows. We’ll be pleased to listen to your needs and explain how Seiri can amplify your media operations.”

Amplify Software specializes in innovative AI-powered solutions for the media and entertainment industry. We optimize traditional workflows from ingest to distribution, seamlessly integrating with modern demands for operational continuity and reliability. Powered by a team of seasoned professionals, Amplify provides cutting-edge technologies that enhance content creation, distribution, and management. Its innovative solutions, like Seiri and SeiriVoice, help media companies stay ahead of the curve in a fast-paced industry.

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